Loose Women

Having been introduced to Loose Women from my boyfriend, I've become some what intrigued and interested by it.

It's interesting to me to see a program that's so successful being shown as day time entertainment. Maybe this is opening a new slot for a peak time or the show appeals as it's light hearted comedy that could be shown in waiting rooms in places such as Doctor's surgeries and hair salons for example.

A differing panel on each day of the week offers a fresh and appealing show that is always unpredictable and often takes the viewer by surprise.

I think the heart of the success in the show is that ITV have selected female celebrities that are not incredibly famous, and are therefore more like the average UK citizen. Through this, we as an audience are able to identify ourselves with them through the universal issues they talk about by giving candid opinions on subject matters that would occasionally be taken too far on an evening show, but kept to a good humorous level at lunch time.

Would the success of the show be the same with equally famous men? I highly doubt it. For some reason, I don't think this time slot would accommodate 4 middle aged men talking about their life experiences including the humorous sexual innuendos as the women manage to pull off. Instead, the show may come across as a dirtier show simply because it's men talking about their experiences and I can imagine a lot of middle aged men finding it hard to talk about similar subjects of interest in the same way, creating light hearted lunch time entertainment.

Overall, Loose Women attracts a massive audience and a good following with their ITV website which includes a forum for the audience members to get involved with and various competitions to keep the show uplifting and fun.

There's no doubt in my mind this show will go from strength to strength, it's just a shame they don't offer a Catch-Up service for the show on the ITV website.

9/10